ARISTID Branding & Packaging: over 20 years of expertise in branding and packaging
ARISTID Branding & Packaging is the subsidiary of ARISTID, the retail technology company. It shares the same deep knowledge of the sector: promotions, shelves, and commercial communication produced at scale. Packaging faces the same challenges as promotional communication: high volumes, tight deadlines, many contributors and a brand to protect everywhere. It can no longer be approached as a purely creative exercise. At ARISTID, creation goes hand in hand with state-of-the-art production and with management powered by the best digital innovations, including PackTeam, the tool ARISTID built for its packaging teams.
Our branding and packaging expertise
Brand identity refresh, identity creation, range extension or production process optimization: our experts support retailers and brands at every stage of their branding and packaging projects to maximize visibility and shelf performance.
Brand identity refresh and creation, naming included
Packaging design and full range rollout, including private labels
Premium packaging and gift boxes
POS displays and in-store fixtures
Production process optimization
From a fragmented packaging process to a controlled creation workflow
PackTeam is the packaging creation workflow automation platform developed by ARISTID for ARISTID Branding & Packaging. It brings brands, agencies and suppliers together in one intuitive environment to structure, validate and produce every pack.
Why is packaging creation still so complex to manage?
Too many emails, lost information and ineffective communication between teams.
Repetitive manual work, incomplete data and unclear ownership: errors multiply and deadlines slip.
When a platform takes too much effort to learn, users fall back on their old habits.
One platform to manage every pack
- A centralized process that eliminates errors and stop-and-go
- Multi-level access rights for users and workflows
- Deadlines, alerts, task lists per user and backward planning
- Built-in viewer, attachments and print-ready HD files
- Size compliance checks on every creative
- Version comparison, error detection and validation history
- Dashboards of ongoing tasks and resource usage
- Progress tracking by team, product range or period
- Decisions based on centralized, reliable information
From brief to shelf, without downtime
Shorter waiting times, better upstream project visibility and more effective planning: deadlines are kept and client relationships are stronger.
An intuitive interface that is easy to learn and removes initial barriers.
Comments are translated in real time, so brands, agencies and suppliers work together more easily.
The benefits of ARISTID Branding & Packaging and PackTeam
- Brand identities built product by product, without an overall system
- Endless emails and information lost between teams
- Manual tasks, data entry errors and unidentified bottlenecks
- Deadlines that are hard to track and unclear approvals
- Complex tools that users end up avoiding
- A distinctive brand identity, deployed consistently across the whole range, private labels included
- A centralized process that eliminates errors and stop-and-go
- Planning, alerts and backward planning to keep deadlines
- Version comparison and a complete validation history
- An intuitive interface that is easy to learn
Discover our portfolio
Browse our latest branding and packaging projects for retailers and brands.
A subsidiary of ARISTID
ARISTID develops software solutions for retail. ARISTID Branding & Packaging is its subsidiary specialized in packaging design and production. For the creative services built into the ARISTID platform, see Creative Services.